ABOUT THE PASSIVE PRACTICE

THE MISSION

There’s nothing quite like waking up to sales that came in while you were sleeping. After growing my own brand @cyclebreakingtherapist to over 90k followers in under a year, I launched my passive income journey and never looked back.

Now I’m helping other therapists do the same, building brands with serious impact and income through scalable passive strategies. 

I’m here to show you that it’s possible to break out of the conventional practice model, trading hours for dollars, and tap into your nearly limitless income potential with our proven models and marketing strategies.

MEET AMANDA SMITH

***

MEET AMANDA SMITH ***

THERAPIST, MARKETER, COACH, MOM & FOUNDER OF THE PASSIVE PRACTICE

In addition to being a practicing therapist, business coach, and marketing expert, I’m also a loving wife and devoted mother of five beautiful children & two lively dogs.

My journey into this realm began in the halls of graduate school, where I was immersed in the world of therapy. As I neared the end of my studies, a stark real ization hit me: despite years of rigorous training, there was a gaping hole in our curriculum regarding the business side of therapy.  

We were taught to heal, to listen, and to support, but not how to brand ourselves, start a practice, or explore work beyond the clinic or private practice model. 

Determined to fill this void, I embarked on a mission to not only build my own practice but also to guide other therapists through the maze of branding, marketing, and business development alongside me.

& EMBRACE THE VAST POTENTIAL OF PASSIVE INCOME.

*** LOVE FROM CLIENTS 



  • My dogs.

  • I am with my kids.

  • Costa Rica with my family.

  • My work as a therapist.

  • Pizza!

  • The Prophet by Kahlil Gibran


OUR VALUES

Ease & Efficiency

We believe that doing the work you love–helping others–doesn’t have to come at the expense of your own wellbeing.

That’s why we’ll tailor your business structure and strategy to your unique needs, building something that will bring in revenue with greater ease & efficiency than you ever thought possible!

Authenticity

Our clients tell us all the time, this actually sounds and feels like me—but better!

We’re not interested in making your business look like every other therapist’s out there. We’re here to help you find your authentic voice and position you as THE expert in your unique niche. It’s all about shining a spotlight on your innate gifts.

Collaboration

We work closely with each client and treat them like a teammate, truly getting to know them and keeping up with their evolving needs.

At The Passive Practice, you’ll never feel like you’re getting a generic, out-of-the-box strategy—we’ll co-create something fresh, envelope-pushing, and perfect for your stage of growth.

COACHING
PACKAGES

Get guidance every step of the way as you master social media, brand building, SEO and more with 1:1 business coaching packages designed for therapists, by a therapist!

Take your marketing to the next level with Social Media Management, custom Websites & Branding, and SEO Content Creation services from The Passive Practice.

PRIVATE PRACTICE MARKETING

Build profitable income streams beyond the couch with our custom retainers. From social media to full launches, you’ll have everything you need to take your business to the next level.

BEYOND THE PRACTICE RETAINERS