MARKETING FOR PRIVATE PRACTICES, GROUP PRACTICES AND MEDICAL PRACTICES

READY TO GROW

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Some practices come to us with a full caseload and no time to build what's next, some with a brand they love and a vision for something bigger, and some knowing exactly what they want and just needing someone to actually build it.

The starting point is different every time, which is why every retainer gets built from scratch around your practice, your providers, and the season you're in.

Private practice

Full, and ready to grow past sessions

You've capped out on hours and the next step is a course, a membership, a group program, or something that keeps earning while you're not in a session. That takes a funnel, an audience, and content working for you every month, and it takes longer to build than most people expect.

Group practice

Hiring clinicians

Every provider you bring on needs their own caseload, their own page, and their own set of searches working for them, and the practice needs a brand that holds all of them together without flattening what makes each one different.

Medical practices and clinics

Multiple providers, multiple service lines

Patients search by specialty and city rather than by your practice name, so every service line needs to be findable on its own while the practice still reads as one place.

WHAT'S INCLUDED?

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WHAT'S INCLUDED? ***

I'm a therapist. I know what supervision costs you, what it feels like when a new hire's schedule stays empty for three months, and why the marketing that works for most local businesses falls flat for a practice like yours.

That's the part I can't teach anyone. Everything else I've spent years learning, meaning branding, SEO, content, funnels, and what it actually takes to get a practice found on Google and now in AI search. Both sides do the heavy lifting here, and the combination is what your practice is getting.

You'll always know where things stand and what's coming next. We meet regularly to work through the roadblocks, make the calls together, and keep everything pointed at what you're actually building.

PRIVATE COACHING & STRATEGY

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Every retainer starts with a real look at your market, your competitors, and where the openings are, so we know how to position you before anything gets built. That research and your goals become the roadmap for our time together.

RESEARCH & POSITIONING

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DONE FOR YOU MARKETING

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The actual execution, handled. Content, SEO, brand work, website updates, funnels, and whatever your practice needs that month gets built and shipped. You stay in your clinical work and we stay in ours.

Every retainer is built from scratch, so yours includes what your practice actually needs right now and changes as you grow.

Custom branding & website

Email marketing & automation

Lead generation strategy

Social media management

Course or membership development

SEO, blogs & Pinterest

Lead magnet creation

Training & empowerment

“AMANDA IS MY RIDE-OR-DIE…MY BUSINESS WOULD NOT BE WHERE IT IS TODAY WITHOUT HER!”

“I’ve been working with Amanda and the team at The Passive Practice for a little over 3 years now. And in that time, my audience has gone from about 50,000 on Instagram to over 120,00 on Instagram.

We have produced three online courses, a membership a mastermind, a beautiful new website, amazing SEO. I utilize Amanda’s most full-service option, and as one of her retainer package clients, she is my ride-or-die. She and her team do literally everything for me.

I absolutely know without a doubt that my business would not be where it is today without Amanda. I’m really honored to have her.”

—Kelley Stevens, Owner of Private Practice Pro

A screenshot of a testimonial quote about working with Amanda, praising her skills, patience, and professionalism, with the attribution to Dr. Katia Arroyo.
Amanda Smith, therapist, marketer, coach, mom, and founder of The Passive Practice, smiling and pointing beside a decorative plant.
A woman with long wavy hair wearing a vibrant pink and orange patterned outfit, smiling and adjusting her glasses, in a photo shoot setting.

FAQS