
WITH PROVEN MARKETING STRATEGIES
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WITH PROVEN MARKETING STRATEGIES ***
You’ve built something you’re proud of. You’ve served clients deeply.
But a part of you knows there’s more—more people you could help, more ways to use your expertise, more freedom in how you spend your time.
I help therapists take that next step, whether it’s growing into a clinic, adding new income streams, or building a brand that opens doors you didn’t know existed. Together, we’ll map out a path that lets your business grow without you having to do it all yourself.

Everyone tells you to niche down. But what does that actually mean for how you show up online?
In this free training, I’ll walk you through how to turn your niche into a brand voice that attracts the right clients, feels authentic, and makes your marketing easier.
GETTING VISIBLE ONLINE AS A THERAPIST
FREE CHALLENGE
I’M AMANDA SMITH
THERAPIST, MARKETER, COACH, MOM & FOUNDER OF THE PASSIVE PRACTICE
I’m the therapist and marketing strategist behind some of your favorite private practices, implementing passive income strategies like courses, group programs, and digital products that make scaling a breeze.
At the Passive Practice, we offer highly personalized, collaborative support. Meaning I take the time to really get to know you and your needs, acting as your teammate so we can build a sustainable business aligned with your values, budget, and schedule.
As a therapist that’s been there, you can trust that someone who truly understands what you’re going through is always in your corner and keeping your best interest top-of-mind.
& GET THE RESULTS YOU DESIRE
We’ll show you how…
WHAT WE DO
You’ve built your clinical skills. Now let’s build the brand.
At The Passive Practice, we help therapists expand beyond 1:1 work with web design, social media management, online course creation, branding, and everything else that goes into growing a thriving digital presence.
So you can reach more people and make more income without adding more hours.
YOU’RE TIRED OF….
✗ Being told to “niche down” without anyone helping you turn that into a brand people instantly connect with.
✗ Spending hours creating social media posts, updating your website, or running ads with little to no return.
✗ Forcing yourself into marketing strategies that feel stale, salesy, or nothing like you.
YOU’RE READY FOR….
✔ Clear, step-by-step guidance from someone who’s built a profitable business beyond 1:1 therapy.
✔ Done-for-you deliverables like a fully designed website, social media content, and a brand identity that actually feels like you.
✔ Support with building your online course, designing a launch plan, and creating marketing campaigns that inspire you and attract your ideal clients.
EXPLORE OUR SERVICES
COACHING
Get hands-on guidance with social media, branding, SEO and more with 1:1 coaching packages that provide the supportive structure you need to build your dream practice.
Explore our expert done-for-you marketing services, including Social Media Management, custom Websites & Branding, and SEO Content Creation.
PRIVATE PRACTICE MARKETING
BEYOND THE PRACTICE RETAINERS
Build profitable income streams beyond the couch with our custom retainers. From social media to full launches, you’ll have everything you need to take your business to the next level.
WE 🤍 OUR CLIENTS
And They Love Working With Us










CLIENT SUCCESS STORIES

NOT READY FOR AN AGENCY….YET?
Grow Effortlessly in The Therapist’s Template Club
Create Your Own Squarespace Site with Easy-to-Use Templates
Ebooks to Jump Start Your Marketing with Proven Tips & Tricks
Impactful Resources to Get You Started—That Don’t Cost a Thing
From the courses that shaped my business to the tools that make content creation effortless, these are my go-to resources for building a thriving private practice.

THERAPIST'S TEMPLATE CLUB
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THERAPIST'S TEMPLATE CLUB ***
The Therapist Template Club is your backstage pass to standing out online without burning out. Think: done-for-you captions, plug-and-play designs, and everything you need to look like you have a whole marketing team (even if it’s just you and your coffee).
GET TEMPLATES, STRATEGY & SUPPORT—ALL IN ONE PLACE
THE THERAPIST’S TEMPLATE CLUB

PROVEN MARKETING TACTICS TO GROW YOUR PRACTICE
Learn what’s working for our clients with actionable advice & how-to’s straight from our founder’s desk.