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PRIVATE PRACTICE MARKETING

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Amanda Smith, therapist, marketer, coach, mom, and founder of The Passive Practice, smiling while seated cross legged on an orange sofa.
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FIND CUSTOMERS ORGANICALLY

You can have the best website in the world but if no one can find it, it won’t bring you clients. That’s where SEO (Search Engine Optimization) comes in.

SEO helps your ideal clients discover you when they’re searching online for therapy, coaching, or medical services in your area. Unlike ads or social media posts that disappear, SEO builds long-term visibility for your practice, bringing in consistent inquiries and helping you establish authority in your niche.

With the right SEO strategy, your website becomes more than just a digital brochure, it becomes a client-generating tool that works for you 24/7.

SEO AUDIT & STRATEGY

For the therapist who needs to know what's actually going on with their site. We audit your current SEO, research what your ideal client is really searching for, and hand you a clear strategy you can run with yourself or pass off to someone who can.

SEO ALIGNED

For the therapist ready to actually rank. We do the deep keyword research, optimize every page on your site, write blog content that answers what your client is googling at 2am, and set up the technical SEO Google rewards in 2026.

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SEO ALIGNED PLUS

For the therapist who wants to dominate their local market. Everything in SEO Align plus ongoing monthly optimization, content strategy, authority building, backlink work, and the kind of long-game SEO that compounds over time.

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Amanda Smith, therapist, marketer, coach, mom, and founder of The Passive Practice, smiling while seated cross legged on an orange sofa.

FAQS

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FAQS ***

Amanda Smith, therapist, marketer, coach, mom, and founder of The Passive Practice, smiling and reaching playfully toward the camera.
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FROM FOLLOWERS TO CUSTOMERS

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Take the stress out of content creation while keeping your online presence consistent, engaging, and growth-driven. Whether you're looking for strategic guidance, some hands-on help, or complete social media management, we've got you covered at every stage.

STRATEGY + CALENDAR OUTLINE

This package is for therapists and clinics who want the blueprint and tools to take charge of their own marketing.

STRATEGY + CALENDAR OUTLINE + REELS B-ROLL CREATION

This hybrid package combines done-for-you content creation with done-with-you strategy support.

STRATEGY + FULL MANAGEMENT

Our most comprehensive option—this package gives you end-to-end social media management. We handle your strategy, feed posts, Reels, stories, templates, analytics, and ongoing adjustments so your brand stays strong and consistent.

Amanda Smith, therapist, marketer, coach, mom, and founder of The Passive Practice, smiling while holding a camera.

FAQS

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FAQS ***

Amanda Smith, therapist, marketer, coach, mom, and founder of The Passive Practice, smiling while seated cross legged on an orange sofa.
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ONE-TIME COACHING SESSIONS

Whether you need guidance on branding, niching, content creation, or overall business strategy, you’ll leave the session with practical insights and a roadmap to take your practice to the next level. 

No ongoing commitment—just focused, expert advice when you need it most.

Sometimes all you need is a fresh perspective and clear direction to move forward with confidence. 

In this one-time coaching session, we’ll dive into your current challenges, explore your goals, and create an actionable plan to help you gain momentum. 

Investment: $350 per 60 minute session.