PRIVATE PRACTICE MARKETING

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You can have the best website in the world but if no one can find it, it won’t bring you clients. That’s where SEO (Search Engine Optimization) comes in.

SEO helps your ideal clients discover you when they’re searching online for therapy, coaching, or medical services in your area. Unlike ads or social media posts that disappear, SEO builds long-term visibility for your practice, bringing in consistent inquiries and helping you establish authority in your niche.

With the right SEO strategy, your website becomes more than just a digital brochure, it becomes a client-generating tool that works for you 24/7.

SEO AUDIT & STRATEGY

For the therapist who needs to know what's actually going on with their site. We audit your current SEO, research what your ideal client is really searching for, and hand you a clear strategy you can run with yourself or pass off to someone who can.

  • What's included:

    ◇ Full technical SEO audit of your current site

    ◇ Site speed, mobile, and Core Web Vitals review

    ◇ Keyword research customized to your niche and location

    ◇ Ideal client search behavior analysis

    ◇ Competitor analysis (3-5 local competitors)

    ◇ On-page optimization audit

    ◇ Content gap analysis

    ◇ 90-day SEO strategy document

    ◇ Strategy walkthrough call

SEO ALIGNED

For the therapist ready to actually rank. We do the deep keyword research, optimize every page on your site, write blog content that answers what your client is googling at 2am, and set up the technical SEO Google rewards in 2026.

  • What's included:

    ◇ Everything in SEO Audit + Strategy

    ◇ Deep keyword research + content map

    ◇ On-page optimization of all core site pages

    ◇ Meta titles, descriptions, and schema markup written for every page

    ◇ Local SEO setup + Google Business Profile optimization & MONTHLY MANAGEMENT

    ◇ 2 SEO-optimized blog posts written in your voice PER MONTH

    ◇ Internal linking strategy + implementation

    ◇ Image optimization and alt text ◇ Technical SEO fixes (site speed, mobile, indexing)

    ◇ AI search optimization (for ChatGPT, Perplexity, AI Overviews)

    ◇ Submission to Google Search Console + Bing

    ◇ AND MORE

SEO ALIGNED PLUS

For the therapist who wants to dominate their local market. Everything in SEO Align plus ongoing monthly optimization, content strategy, authority building, backlink work, and the kind of long-game SEO that compounds over time.

  • What's included:

    ◇ Everything in SEO Align

    ◇ Monthly SEO maintenance + optimization

    ◇ 4 new SEO-optimized blog posts per month

    ◇ Ongoing keyword tracking + reporting

    ◇ Backlink building strategy + outreach

    ◇ Authority signal development (podcast pitches, guest blogs, press)

    ◇ Monthly Google My Business Management

    ◇ Monthly Linkedin Management

    ◇ Content refreshes on existing pages

    ◇ Monthly competitor monitoring

    ◇ Quarterly strategy review calls

    ◇ Google algorithm update response

    ◇ AI search visibility tracking

    ◇ Local SEO ongoing optimization

    ◇ AND MORE

FAQS

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FAQS ***

  • SEO is a long game, and while results can start showing within the first 30 days, the real transformation typically begins around the 90-day mark. I know some people promise overnight success, but that’s often through non-organic methods that don’t hold up long-term. With me, you’re getting sustainable, ethical SEO strategies that truly work.

  • Absolutely! Blog writing is a key part of my SEO packages. Whether I’m creating the content from scratch, editing your drafts, or providing you with SEO-optimized headers and tips, I’ll make sure your blog is designed to drive traffic and engage your ideal audience.

  • Pinterest is a powerhouse for visibility, and my strategy ensures your account is optimized to make the most of it. Depending on the package, I’ll:

    • Set up and fully optimize your Pinterest account for SEO.

    • Create eye-catching, unique pins—not just the same generic ones you see everywhere else.

    • Write SEO-optimized captions that guide your audience to exactly where they need to be, driving conversions and engagement.

  • Absolutely! Monitoring your website’s performance is essential to any SEO strategy. Not only do I track your progress, but I also provide access to a platform where you can see exactly what I’m working on and when. Transparency is key—I want you to feel confident every step of the way.

  • Yes! Every SEO package starts with a thorough technical audit and fixes to ensure your website’s foundation is strong. From page speed to broken links, I’ll handle the technical side so your website is ready to perform its best.

FROM FOLLOWERS TO CUSTOMERS

Take the stress out of content creation while keeping your online presence consistent, engaging, and growth-driven. Whether you're looking for strategic guidance, some hands-on help, or complete social media management, we've got you covered at every stage.

STRATEGY + CALENDAR OUTLINE

This package is for therapists and clinics who want the blueprint and tools to take charge of their own marketing.

    • Social Media Strategy-

    • 5 Feed Post Starters per week 

    • 3 Story Series Starters per week 

    • 5 Reels Starters per week Includes 1 quarterly call to review analytics and refresh content strategy accordingly. 

    • And more…

STRATEGY + CALENDAR OUTLINE + REELS B-ROLL CREATION

This hybrid package combines done-for-you content creation with done-with-you strategy support.

    • Social Media Strategy

    • 2 Feed Post Starters per week (includes Content & Caption) 

    • 3 Posts Done for you (Graphic, Caption & Caption) 

    • 3 Story Series Starters per week 

    • 3 Reels Starters per week

    • 2 B-Roll Reels Created per week

    • And more…

STRATEGY + FULL MANAGEMENT

Our most comprehensive option—this package gives you end-to-end social media management. We handle your strategy, feed posts, Reels, stories, templates, analytics, and ongoing adjustments so your brand stays strong and consistent.

    • Social Media Strategy

    • 6 feed posts per week

    • 4 done for you B-Roll Reels Per Week

    • 3 Story Series per week, plus 

    • 2 Story Series Starters for client execution 

    • Broll Training and direction included 

    • Ebooks and guides 

    • Platform for client to schedule and view analytics included 

    • And more….

FAQS

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FAQS ***

  • All of them! I specialize in repurposing content across platforms in a way that feels fresh and original, so each platform recognizes it as unique. And yes, repurposing is included in all of my packages—this isn’t just reposting, it’s strategic content management that maximizes your reach.

  • That depends on the package you choose. Some packages include full social media management where I handle everything, while others are more collaborative. For therapists who aren’t ready for a full investment, I also offer a content calendar package, where I send you a monthly plan with ideas—you create the graphics and reels.

  • I dive deep into your world—getting to know you, your brand, your audience, and your voice. I don’t rely on generic viral hacks; instead, I use tailored strategies to craft content that speaks directly to your ideal clients in a way that feels authentic to you. Think of me as your branding bestie, fully invested in making your message resonate.

  • Absolutely! Head over to my portfolio page to see some of my favorite projects. A few highlights:

    • The Private Practice Pro: We’ve grown her brand so much that we’ve become each other’s person.

    • Help with Family Addiction: They were stuck at 200 followers for over a year. Reviving a page like that is tough, but we hit 10K in just 30 days and are still growing strong.

    I love all my clients, especially social media ones, because we get to collaborate closely and make their platforms a true reflection of them.

  • It depends on the package, but as a therapist myself, I understand that life happens and things shift. If we need to adjust, I’m here to support you. My priority is making this work for you and your goals.

ONE-TIME COACHING SESSIONS

Whether you need guidance on branding, niching, content creation, or overall business strategy, you’ll leave the session with practical insights and a roadmap to take your practice to the next level. 

No ongoing commitment—just focused, expert advice when you need it most.

Sometimes all you need is a fresh perspective and clear direction to move forward with confidence. 

In this one-time coaching session, we’ll dive into your current challenges, explore your goals, and create an actionable plan to help you gain momentum. 

Investment: $350 per 60 minute session.