PRIVATE PRACTICE MARKETING
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You can have the best website in the world but if no one can find it, it won’t bring you clients. That’s where SEO (Search Engine Optimization) comes in.
SEO helps your ideal clients discover you when they’re searching online for therapy, coaching, or medical services in your area. Unlike ads or social media posts that disappear, SEO builds long-term visibility for your practice, bringing in consistent inquiries and helping you establish authority in your niche.
With the right SEO strategy, your website becomes more than just a digital brochure, it becomes a client-generating tool that works for you 24/7.
SEO BASICS
You did the setup, the foundation is solid, and now it needs someone to pay attention so it stays that way. This is monthly maintenance plus the direction for what to write next, without me writing it for you. Your keyword tracker stays current, your blog topics come from what your clients are actually searching this month rather than six months ago, and anything breaking on the back end gets caught before it costs you visibility.
$550 a month · 3-month minimum
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For the therapist who has the setup done and needs someone keeping an eye on it.
What's included:
◇ Keyword research refreshed monthly in a living tracker
◇ 3 to 4 blog topic ideas pulled from real client searches
◇ 2 to 3 pre-optimized blog outlines for you to write and post
◇ Technical SEO monitoring for broken links, speed, and indexing
◇ Backlink monitoring
◇ Monthly report on what moved and what is next
SEO ALIGNED
For the therapist who wants the content actually written and published rather than sitting on a list of topics she means to get to. Everything in Basics keeps running, and on top of it you get two finished blogs a month and your Google profile posted to twice a week, which is what keeps you showing up in the map results instead of slipping down them. You review and approve. I handle the rest.
$800 a month · 3 month minimum
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For the therapist ready to actually rank.
What's included:
◇ Everything in SEO Basics
◇ 2 done-for-you blogs written each month
◇ Google Business Profile management, 2 posts per week
◇ Review request system and response protocol
◇ Monthly Google Business Profile report
◇ Monthly site performance report
SEO ALIGNED PLUS
Being found in one place is no longer enough. Your clients are searching Google, scrolling LinkedIn, checking directories, and asking ChatGPT and Siri for a therapist who works with what they are dealing with, and each of those is its own system with its own rules. This covers all of them. Your blogs and Google profile keep running from the tier below, and on top of that your LinkedIn gets written and posted for you with branded graphics, your profile gets optimized so it turns up in search rather than sitting there, your directory listings get corrected everywhere they are wrong, and your site gets structured so AI search can actually find and cite you. What you would pay for these separately runs well past what this costs together, and the only thing on your plate is approving the work.
$1200 a month · 3 month minimum
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For the therapist who wants to own their local market.
What's included:
◇ Everything in SEO Aligned
◇ LinkedIn management, 1 to 2 posts per week with branded graphics
◇ LinkedIn profile SEO optimization
◇ AI search visibility optimization
◇ Directory listings audited and corrected
◇ Monthly analytics across site, Google profile, and LinkedIn
BUILD BY A THERAPIST, FOR THERAPISTS
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BUILD BY A THERAPIST, FOR THERAPISTS ✶
THE FULL SEO AUDIT
You have looked at your analytics and had no idea what you were looking at. Most therapists do, and the free audits floating around do not help much because they hand you a list of problems and stop. This one tells you what is actually wrong, what to do about it, and which fixes matter most for a practice your size in your city. I research what your clients are searching, look at what the practices ranking above you are doing, and build you a ninety day plan with everything in priority order. Then we get on a call and I walk you through it. You can run it yourself, hand it to whoever helps with your site, or bring it back to me, and if you move forward with a setup package within thirty days you will get a special discount.
$150 · One time
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What's included:
◇ Full technical SEO audit of your current site
◇ Site speed, mobile, and Core Web Vitals review
◇ Keyword research customized to your niche and location
◇ Ideal client search behavior analysis
◇ Competitor analysis, 3 to 5 local competitors
◇ On-page optimization audit
◇ Content gap analysis
◇ AI search visibility review
◇ 90-day SEO strategy document with everything ranked by priority
◇ Strategy walkthrough call
SEO ALIGNED SET UP
You have a website you paid for and it is not bringing you clients. You know the pages are there, you know they read well, and you have no idea why nobody finds them. What is happening is that your site never told Google who you help or what you treat, so when someone in your city searches for exactly what you do, your pages are not in the running. This fixes that on every page you have. Your titles and descriptions get written and installed, your existing copy gets optimized around the terms your clients are actually typing, your Google profile gets built out, and your analytics get connected so you can see what is working. You also get a keyword tracker and twelve months of blog topics already researched, which means you are not starting from a blank page every time you sit down to write, and you have direction for the next year whether or not you hire anyone again.
$1,200 · One time
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What's included:
◇ Full technical audit and every fix implemented
◇ Keyword research for your niche and location, delivered in a living tracker
◇ Ideal Client Profile built from real research into your niche
◇ SEO titles and meta descriptions written and installed on every page
◇ Heading structure, alt text, URL slugs, and internal linking corrected sitewide
◇ Existing page copy optimized around your keywords
◇ Sitemap submitted, Google Search Console and Analytics connected
◇ Google Business Profile claimed, verified, and optimized
◇ 12 months of blog topics researched and outlined for you to write
◇ Loom walkthrough of everything that changed and why
SEO ALIGNED PLUS
You have probably already paid someone for SEO. Most therapists who land here have, and what they got back was content built from a keyword list that ranked for nothing and sounded like nobody. This is the version where the words are yours. I research what your clients are actually saying and searching, then write your four blogs in your voice, so someone reads one and recognizes herself in it. You also get ninety days of Google profile posts with the graphics built, every directory corrected so your details match everywhere Google looks, and a review system with the templates written. I trained as a therapist before I did this, which is why the copy sounds like a person instead of a practice.
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$2,200 · Limited time $1,500 · One time
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What's included:
◇ Everything in SEO Aligned Setup
◇ Expanded keyword research, up to 100 priority terms with search intent mapped
◇ Competitor gap analysis across up to 5 local practices
◇ Keyword map for up to 8 pages
◇ 4 done-for-you blogs written, optimized, and published
◇ Google Business Profile graphics, 4 branded posts, and a 90-day content calendar
◇ Review request system with templates and a response protocol
◇ Directory listings audited and corrected across Psychology Today, Healthgrades, Zocdoc, and others
◇ AI search and authority optimization so you show up in ChatGPT and Siri results
◇ Prioritized 90-day action plan for what happens after handoff
FAQS
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FAQS ***
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SEO is a long game, and while results can start showing within the first 30 days, the real transformation typically begins around the 90-day mark. I know some people promise overnight success, but that’s often through non-organic methods that don’t hold up long-term. With me, you’re getting sustainable, ethical SEO strategies that truly work.
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Absolutely! Blog writing is a key part of my SEO packages. Whether I’m creating the content from scratch, editing your drafts, or providing you with SEO-optimized headers and tips, I’ll make sure your blog is designed to drive traffic and engage your ideal audience.
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Pinterest is a powerhouse for visibility, and my strategy ensures your account is optimized to make the most of it. Depending on the package, I’ll:
Set up and fully optimize your Pinterest account for SEO.
Create eye-catching, unique pins—not just the same generic ones you see everywhere else.
Write SEO-optimized captions that guide your audience to exactly where they need to be, driving conversions and engagement.
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Absolutely! Monitoring your website’s performance is essential to any SEO strategy. Not only do I track your progress, but I also provide access to a platform where you can see exactly what I’m working on and when. Transparency is key—I want you to feel confident every step of the way.
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Yes! Every SEO package starts with a thorough technical audit and fixes to ensure your website’s foundation is strong. From page speed to broken links, I’ll handle the technical side so your website is ready to perform its best.
FROM FOLLOWERS TO CUSTOMERS
Take the stress out of content creation while keeping your online presence consistent, engaging, and growth-driven. Whether you're looking for strategic guidance, some hands-on help, or complete social media management, we've got you covered at every stage.
STRATEGY + CALENDAR OUTLINE
This package is for therapists and clinics who want the blueprint and tools to take charge of their own marketing.
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Social Media Strategy-
5 Feed Post Starters per week
3 Story Series Starters per week
5 Reels Starters per week Includes 1 quarterly call to review analytics and refresh content strategy accordingly.
And more…
STRATEGY + CALENDAR OUTLINE + REELS B-ROLL CREATION
This hybrid package combines done-for-you content creation with done-with-you strategy support.
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Social Media Strategy
2 Feed Post Starters per week (includes Content & Caption)
3 Posts Done for you (Graphic, Caption & Caption)
3 Story Series Starters per week
3 Reels Starters per week
2 B-Roll Reels Created per week
And more…
STRATEGY + FULL MANAGEMENT
Our most comprehensive option—this package gives you end-to-end social media management. We handle your strategy, feed posts, Reels, stories, templates, analytics, and ongoing adjustments so your brand stays strong and consistent.
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Social Media Strategy
6 feed posts per week
4 done for you B-Roll Reels Per Week
3 Story Series per week, plus
2 Story Series Starters for client execution
Broll Training and direction included
Ebooks and guides
Platform for client to schedule and view analytics included
And more….
FAQS
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FAQS ***
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All of them! I specialize in repurposing content across platforms in a way that feels fresh and original, so each platform recognizes it as unique. And yes, repurposing is included in all of my packages—this isn’t just reposting, it’s strategic content management that maximizes your reach.
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That depends on the package you choose. Some packages include full social media management where I handle everything, while others are more collaborative. For therapists who aren’t ready for a full investment, I also offer a content calendar package, where I send you a monthly plan with ideas—you create the graphics and reels.
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I dive deep into your world—getting to know you, your brand, your audience, and your voice. I don’t rely on generic viral hacks; instead, I use tailored strategies to craft content that speaks directly to your ideal clients in a way that feels authentic to you. Think of me as your branding bestie, fully invested in making your message resonate.
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Absolutely! Head over to my portfolio page to see some of my favorite projects. A few highlights:
The Private Practice Pro: We’ve grown her brand so much that we’ve become each other’s person.
Help with Family Addiction: They were stuck at 200 followers for over a year. Reviving a page like that is tough, but we hit 10K in just 30 days and are still growing strong.
I love all my clients, especially social media ones, because we get to collaborate closely and make their platforms a true reflection of them.
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It depends on the package, but as a therapist myself, I understand that life happens and things shift. If we need to adjust, I’m here to support you. My priority is making this work for you and your goals.